The leading newspaper in terms of overall reach in the United Kingdom from April 2019 to March 2020 was The Sun. The tabloid newspaper had a smartphone reach of over 31 million and a total reach of around 38 million individuals that year. The Metro had the highest reach via print, with over 8.7 million individuals per month reading the newspaper, which is distributed for free on public transportation.
News consumption in the UK
Over the past few decades, the UK newspaper industry has visibly struggled due to the proliferation of social media and other digital platforms. As online media delivers regional and international news in real time and around the clock, many print publications have experienced significant readership declines. Between 2005 and 2019, expenditure on newspapers in the UK dropped from 7.2 billion to 2.7 billion British pounds, and according to a 2020 survey, newspapers were a less popular news source in the UK than the internet and television.
PAMCo 1 2021: April ’19 – Mar ’20 print data fused with November ’20 Comscore data. The daily print figure is the daily reach of the 6-day paper (i.e. everyone who has read it 'yesterday') which can be different from the modelled 6-day AIR.
Where a single title had multiple websites, only the highest reaching title(s) were included here. See the source for the web addresses of each title.
For more information on the methodology of this survey click here.
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Publishers Audience Measurement Company. (March 10, 2021). Monthly reach of leading national newspapers in the United Kingdom from April 2019 to March 2020, by platform (in 1,000s) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/
Publishers Audience Measurement Company. "Monthly reach of leading national newspapers in the United Kingdom from April 2019 to March 2020, by platform (in 1,000s)." Chart. March 10, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/
Publishers Audience Measurement Company. (2021). Monthly reach of leading national newspapers in the United Kingdom from April 2019 to March 2020, by platform (in 1,000s). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/
Publishers Audience Measurement Company. "Monthly Reach of Leading National Newspapers in The United Kingdom from April 2019 to March 2020, by Platform (in 1,000s)." Statista, Statista Inc., 10 Mar 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/
Publishers Audience Measurement Company, Monthly reach of leading national newspapers in the United Kingdom from April 2019 to March 2020, by platform (in 1,000s) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/ (last visited November 10, 2024)
Monthly reach of leading national newspapers in the United Kingdom from April 2019 to March 2020, by platform (in 1,000s) [Graph], Publishers Audience Measurement Company, March 10, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/246082/distribution-of-the-reach-of-selected-national-newspapers-in-the-uk-by-type/
